Analytics & Reporting

Reports tied to revenue. Not impressions.

GA4, Looker Studio, server-side tracking, marketing dashboards and the monthly written summary your leadership team will actually read — built so the numbers match what's hitting your bank account.

What it is

If you can't measure it, we shouldn't sell it.

Marketing analytics is one of the top differentiators internal marketing teams look for in an agency partner — because they're accountable to leadership for numbers they often can't pull themselves.

We build the tracking foundation, design the dashboards, and write the monthly narrative that connects activity to outcomes. Every number ladders back to a business goal. Every variance gets a 'so what.'

What's included

Every lever, pulled by senior people.

GA4 implementation

Proper events, conversions and audiences set up — with consent mode and server-side where needed.

Server-side tracking

GTM server, conversions API, CAPI for Meta — accurate measurement in a cookieless world.

Looker Studio dashboards

Always-on dashboards your team and leadership can self-serve, no agency gatekeeping.

Attribution modeling

Multi-touch attribution and media-mix modeling for higher-budget programs.

Monthly reporting

Written narrative + scorecard. Numbers, what changed, why, and what we're doing next.

Quarterly business reviews

QBRs that tie everything to revenue, retention and the next 90-day plan.

Pairs well with

Often bundled with…

Ready to see what we'd do with your numbers?

Free 30-minute audit. No pitch deck — actual findings and an opportunity map you can keep.

Book my audit